We’ve been talking about the Employee Ownership Trust (EOT) for some time now, and to a LOT of people. This page is full of short videos which answer your questions about EOTs and the programme itself.

Welcome to the Eternal Business visual FAQs!


The Stained Glass Window Test

Chris describes the three types of people you will need in your EOT.


How Many EOT Owned Businesses Do You Think There Are?

Chris explains the recent rapid rise in EOTs.

Help, We’ve Been Sold To An EOT!

What to do if you are an employee of a new EOT, or maybe a new employee trustee.

Three Parts To A Great Flag. Part 3 Alienating and Uniting

Your Flag should not appeal to everyone - that will be it's appeal.

Three Parts To A Great Flag. Part 2 Relatable and Achievable

The employee voice is a key focus of the transition to employee ownership.

Three Parts To A Great Flag. Part 1 Be Specific

Are you ‘people centric’? Is your business ‘different’? So is everyone else’s.

Accountability Versus Responsibility

The transition process for an EOT is, in many ways, about converting responsibility to accountability.

B Corps - Introducing Matt Tipping

The Eternal Business welcomes Matt as our new associate. He is an expert in B Corps and self-management.

How Much Do You Need To Sell Your Business For

Chris describes one of the first steps you need to take when starting a succession plan.